SEO Masterclass | Best Practice Training

Course Introduction

SEO is the backbone of every website. SEO techniques are used to rank the sites so that search engines like Google, Yahoo, Bing, etc. can locate it easily. Every website tends to gain more website traffic and better search rankings, it all happens using proper SEO techniques. Nowadays, as every business has their website on the internet, there is tremendous competition in the field of Internet Marketing. SEO plays a critical role, so the demand for SEO experts has also increased rapidly. In our Advanced SEO Training course, the delegates will gain knowledge about the latest tips, techniques and strategies to get a website ranked in the organic results.

Search Engine Optimisation (SEO) Course

Overview
Course Content
What's Included

The delegates undertaking this course will gain an understanding of search engine algorithms and how they affect organic search results and websites. The course will provide the knowledge about creating an effective SEO strategy, including how to select keywords and perform keyword research. The delegates will also learn consumer psychology and search behavior in order to identify opportunities to improve a website’s search optimization.

Course Content

Introduction

What is SEO?
Benefits of SEO
SEO definitions and terms
Impact of SEO

Working of Search Engine

Indexing
Crawling
Analyse search results
How search engine works
Google Analytics tools
Google Webmasters Tools

Keyword Research

Keywords
Various tools used for keyword research
Making keyword list
Long tail and short tail keywords
Analyse keywords
Group and manage the keywords

On page optimisation

On page elements
Optimising content
Optimising content for various devices

Website optimisation and management

Role of SEO in domain name
Manage URL's of website
Find and clear duplicate content

Advanced tactics for SEO

SEO audits
Important SEO tools
Carrying content audit

Off-page optimisation

Importance of linking
Evaluate backlinking
Methods of link building
Making links through social media sites and networks
Advanced concepts

Google Algorithms and SEO trends

Authority of Brand
Online PR
Outreach
Growth hacking
Google Algorithm updates
Knowledge Graph
Semantic search

Link building and analysing backlink

Various techniques of link building
Manage backlink profile
Link building
Analysis tools
Make page rank

Content Strategy

Content promotion
Content marketing
Local SEO
Mobile SEO
Social media and SEO

SEO Strategy

Web Analytics
Measure ROI on SEO
SEO reporting

Marketing your website

Create marketing plan
Marketing teams
Manage business listing

What's Included

Tutor Support

Refreshment

Certificate

Prerequisites

There are prior requirements of this course. However, knowledge of necessary internet skills, including Google search engine can be beneficial.
Having fundamental knowledge of SEO can be beneficial
The delegate must have a live website or the one they are building.

Target Audience

Anyone who wants to gain knowledge about SEO techniques to become proficient in using SEO practices can enroll in this course.

Below mentioned professionals can also enrol in this course:

Marketing managers
Digital marketing professionals
SEO experts
Content Writers
Sales professionals
Marketing experts
Entrepreneurs
Business Owners
Management graduates
Business and Communication graduates

Delegates Will Learn How To

Understand the importance of SEO
Understand various techniques of SEO implementation
Gain advanced understanding of SEO
Learn to Google tools like Google Analytics and Google Webmasters
Create SEO strategies for business
Learn to gain organic traffic to boost the website performance
Understand the working of Search engine
Learn various research methods for collecting data
Apply SEO strategies to market the website successfully
Learn to manage sites and troubleshoot the conflicts
Learn best practices for SEO
Understand techniques of Link Building
Measure the success of site
Enhance your skill set

Training Solutions at Your Convenience

Our objective has always been to address and resolve the problems of our learners in an efficient manner and improve their learning prospects. We are accustomed in providing training courses as per our learner’s convenience. We love every opportunity to use our experience to resolve difficulties confronted by learners.

Search Engine Optimisation (SEO) Course Training Calender

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Key Points

Duration: 1 Day*

Tutor Support

Refreshment

Certificate

Search Engine Optimisation (SEO) Course

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Online Instructor-led(Virtual)

Best Selling Course

Fri

Dec

2024

£995

Duration: 1 Day

Optional add-ons

6 Months Access - £219

Extend your access to match your schedule.

1 Year Access - £439

Give yourself as much time as you need to complete the course

Search Engine Optimisation (SEO) Course

40 Hours (on average)

90 Days Access

40 Hours (on average)

Course Price

£1095
add-ons Price

£0
Sub-Total

£1095

Upon purchase you will receive a password via the email you used to purchase the course.

You will then be able to login to our online learning platform with your email and password.

You will have access to the platform for 90 days from the date of purchase.

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Video Conferencing

We provide the best web conferencing platform(s) to facilitate our learners to enhance their communication with the instructor.

Digital Whiteboards

Our courses include the real-time demonstration of figures, diagrams and other interactive material through digital whiteboards.

Instant Messaging

During the Virtual Classroom session, learners can raise their queries through instant messaging and follow up on their doubts.

Participation Controls

Through participating effectively in training, individuals can easily discuss their views, mute their surroundings and virtually "raise" their hands.

Features of Our Virtual Classroom Courses

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Search Engine Optimisation (SEO) Course

£ 1095 £ 1045

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